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case study

Merchandising
Licensing
Merchandising

Case Studies

  • The Flaming Lips
    I Want to Go To Brainville

    The Flaming Lips board the train to Brainville. This limited-edition whiskey named after their song of the same name is a collaboration between the legendary The Flaming Lips and Few Spirits. Released in October 2016, Brainville Rye Whiskey also features a psychedelic label design by famed illustrator Justin Helton. Limited to 5000 bottles, the combination of rye, corn and malted barley was grown and aged in the USA.

case study category

Wiz's involvement guarantees engagement from his legions of fans.

Wiz Khalifa & Taylor Gang

Case Studies block 2

  • My Chemical Romance
    We'll Carry On

    A partnership between My Chemical Romance and Funko created the My Chemical Romance Pop! Rocks Series. These dolls commemorate two of My Chemical Romance's most influential albums, Three Cheers For Sweet Revenge and The Black Parade.  Available for sale at retail locations like Hot Topic, GameStop, Hastings, FYE and online including Amazon and the artist's official webstore. Featured: POP Rocks: Black Circus Gerard Way, Red Tie Gerard Way, Skeleton Gerard Way.

  • Shawn Mendes
    Authentic & Personal

    His meteoric rise has placed Shawn Mendes in a great position to personalize his licensing efforts. With a fresh canvas on which to paint his partnership image, he’s chosen to emphasize the things that matter most to him. He raised more than $25k through his Represent Campaign to benefit Pencils for Promise through his official online store. For his 2016 tour, he partnered with Fuji to provide a sponsored museum of his recent success, modeled on his hometown bedroom, to give the VIP fans an authentic snapshot of his life.

  • Wiz Khalifa and Taylor Gang
    Highlighting an Artist's Ethos

    Through close-knit collaboration with our team, Wiz has built a successful global licensing program for himself & his group, the Taylor Gang. Wiz works closely with us to select brands that understand his group’s ethos and supports the launch of programs online and hosts in-person events around new products. His involvement in these events guarantees engagement from his legions of fans. We’ve connected Converse, Neff and Raw Rolling Papers with Wiz for licensing endeavors because their styles and goals are remarkably in step.

  • Grateful Dead
    Dead is Everywhere

    The Dead. Just the name conjures iconic imagery of an enduring logo and a fan lifestyle both endearing and instantly recognizable. Their broad fan base and on-trend visuals define the band and together represent the cornerstone of one of music’s most prominent Rock-n-Roll licensing programs. Grateful Dead art can be found in nearly every corner of global distribution channels. From apparel, toys and home decor to food and beverage, the Dead have built a licensing powerhouse with partners like Burton Snowboards, Dogfish Head Brewery, Mattel, Under Armor, The San Francisco Giants and the NBA.