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case study

Merchandising
Retail Partnerships
Merchandising

Case Studies

  • Warner at Work
    Example Programs

    + Record Store Day brings out the diehards. We run deals with throwback products for the nostalgic fan, and RSD-exclusive offers for the discerning fan. Our team uses every tool in the shed to engage fans during this high-profile, limited selling opportunity

    + Exciting launch events, like Green Day's in-store signing event at Hollywood & Highland, are the perfect chance for us to pair compelling offers with an amped-up, on-site, fully engaged fanbase

case study category

“Warner Music Group are amazing partners to Hot Topic. They think outside the box, which is so important in a business that is constantly evolving and changing.”

Cindy Levitt, GM, Hot Topic

Case Studies block 2

  • Capabilities
    We Are Everywhere

    + Through our global network of accounts, Warner Music Group’s retail sales team ensures that our merchandise is available everywhere and anywhere the music fan is

    We manage global consumer products across all tiers of retail: in every major online retailer and at brick-and-mortar locations from specialty shops to department stores, trend shops to mass merchants

    We create branding statements at destinations where multiple items can be merchandised together