Develop and cultivate a community of your most loyal fans.
Creating thoughtful products and experiences invites your fans into your world. Fans get first access to tickets, news, and exclusive contests. You get a data-built window into the behavior of your superfans.case study
Tour Services
Fan Clubs
Tour Services
Case Studies
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Michael BubléBungalow-B
Michael’s Fan Club, Bungalow-B, is full of opportunities for fans. They get first access to presale tickets whenever he goes on tour. New member and renewal packages give the fans limited edition items that can't be found anywhere else. Michael even recently offered his UK fans the chance to attend a private UK Press Event. Lucky fans were invited to board a private chartered boat cruise prior to Michael’s Concert at the O2 in London.
case study category
Fans have the chance to attend unique, member-only experiences... like attending the shoot for the band's music video
Case Studies block 2
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NEEDTOBREATHEThe Insiders
We're all here for the music. NEEDTOBREATHE’s club, The Insiders, offers an exclusive, professionally mixed and mastered live track each month. These songs are available nowhere else and were previously locked up in the vault. Members also gain direct access to the band via an interactive Q&A page on The Insiders site. Each winter, Premium Members receive a physical CD featuring all the exclusive songs from the year plus added bonus tracks. Add all that to routine first access to tour perks, and the fanclub sells itself. It's grown every year since its inception a decade ago.
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ShinedownShinedown Nation
Fanclubs are more than just a site & a shirt. Shinedown always listens to its fans. Following the demand of Shinedown Nation fanclub members, the band has expanded membership packages year after year, offering club-branded hoodies, jerseys, jewelry, glassware, footwear and so much more. They regularly sign posters and prints as gifts. Members always get first access to tickets and VIP packages whenever the band goes on tour. On top of all that, every week the band runs giveaways of exclusive merch items for its members. Fan engagement is about building a connection between artist and listener, and Shinedown Nation sets the standard.